THE NGO NETWORK ALLIANCE PROJECT - an online community for Zimbabwean activists  
 View archive by sector
 
 
    HOME THE PROJECT DIRECTORYJOINARCHIVESEARCH E:ACTIVISMBLOGSMSFREEDOM FONELINKS CONTACT US
 

 


Back to Index

Radio Dialogue: taking radio to the people!
Taurai Maduna, Kubatana.net
April 13, 2006

View audio file details

People from the Pumula community in Bulawayo, take part in the Radio Dialogue community recordings
People from the Pumula community in Bulawayo, take part in the Radio Dialogue community recordings

Some weeks ago, people of Old Pumula, a township in Bulawayo Zimbabwe's second largest city, had a rare opportunity to express themselves on radio. One by one they went up to the microphone and candidly talked about their concerns regarding the shortage of mealie-meal in the city.

Radio Dialogue has embarked on an outreach programme that enables communities to share their views. The recordings are then mixed with music and distributed free of charge on cassette tapes and CD's within communities through a programme called "Topical Tunes".

It would be much easier for Radio Dialogue to reach people by broadcasting live but until the Broadcasting Authority of Zimbabwe (BAZ) grants them a licence it would be illegal for them to do so. According to the Broadcasting Services Act (BSA), companies and organisations cannot apply for a licence whenever they want. They have to wait for BAZ to issue invitations to all prospective broadcasters.

Kholiwe Nyoni, Marketing Manager for Radio Dialogue said the community recordings are a part of the Radio Dialogue advocacy campaign. Ms Nyoni said the township meetings are being conducted in all of Bulawayo's 29 wards. listen to audio file

Radio Dialogue's Kholiwe Nyoni is interviewed in the Radio Dialogue studios in Bulawayo
Radio Dialogue's Kholiwe Nyoni is interviewed in the Radio Dialogue studios in Bulawayo

Zenzele Ndebele, Production Manager for Radio Dialogue said the issues discussed in "Topical Tunes" come directly from the community. Some of these issues include elections, water and electricity cuts. listen to audio file

"Topical Tunes" was first known as "Taxi Tunes" which were a series of cassettes aimed at educating the people of Bulawayo. They were distributed to taxi drivers who played the cassettes during their journeys. Ndebele adds that "Topical Tunes" has been effective. He said, "We know that it is an effective programme because people give us feedback, they listen to the tapes and suggest topics that we should discuss. The demand is so high that we need to increase our production levels." listen to audio file

Radio Dialogue has embarked on a number of income generating projects including establishing a recording studio called Ingwe Studios. Ingwe Studios gives aspiring musicians in Bulawayo the opportunity to record their music. Mr Ndebele said that most of the established recording companies shun hopeful young musicians opting rather to work with established artists who are guaranteed to bring in the money.

Radio Dialogue has also launched the annual Umthwakazi Arts Festival. The festival is held over three days in April and promotes the diverse arts and culture of Bulawayo. The 2006 Umthwakazi Arts Festival is scheduled to take place 27-30th April 2006.

Visit the Kubatana.net fact sheet


Audio File

Please credit www.kubatana.net if you make use of material from this website. This work is licensed under a Creative Commons License unless stated otherwise.

TOP