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ZOL
drops internet bombshell
Brian Gondo, Technology Zimbabwe
July 03, 2012
View this article on the Technology Zimbabwe website
I remember the
early days of email when I had a Yahoo and Hotmail account with
a 5MB mailbox which I thought was totally great even though I was
constantly deleting emails and when Gmail threw 1GB on the table
that was the end of my Yahoo and Hotmail experience. I had the same
sensation when I saw ZOL's new unlimited/uncapped fibre packages:
ZOL
Fibre Options
| Package |
Max
Download |
Price/Month |
| Silver |
Up to 10
Mbps |
$149 |
| Gold |
Up to 15
Mbps |
$199 |
| Platinum |
Up to 20
Mbps |
$259 |
You can read
the full text on ZOL's website. The service for now is limited
to Harare's Milton Park and Belgravia suburbs. The installation
cost is listed at $1,500 but ZOL is offering a promotional 85% discount!!
For comparative purposes Tel-One's Platinum ADSL which has
a 2Mbps download speed and unlimited data is priced at $216 per
month.
The notable
feature of ZOL's pricing is that it is not data but speed
based. The customer therefore does not have to surf with the handbrake
on, constantly worrying in the back of their mind about how much
of their data 'bundle' is left. Surely this alone is
a major benefit. Another interesting point is how ZOL have worded
their maximum download speeds using the term "up to".
It's not yet clear what this means and gives the ISP wiggle
room if speeds don't hit the top figure quoted. The ZOL offer
comes hot on the heels of Utande's launch of uMAX and the
fact that this is fibre and not WiMAX also adds to the attractiveness
of ZOL's offer albeit only limited (for now) to 2 Harare suburbs.
As we have noted before Zimbabwe's broadband scene is marked
by constantly changing price and product offerings (although most
of the action is limited to Harare), ZOL have potentially dropped
the proverbial game changer.
This will be
true if ZOL manages to offer those maximum download speeds on a
consistent basis and in turn they will meet first world broadband
levels based on Ookla, Akamai and Cisco measures. Ookla for example
gives the average broadband download speed in OECD countries at
13.25Mbps, but as with all averages you have to appreciate there
will be significant variance.
So far ZOL executives
have been rather coy about releasing details around the new offering,
and it's not yet clear whether this is a pilot or the beginning
of a concerted rollout. The ZOL offer also brings to the fore the
differing visions of Zimbabwe's broadband future. Is it going
to be wireless i.e. WiMAX, CDMA etc or will it be fibre? The argument
in favour of wireless technologies hinges on lower network capital
requirements vis à vis fibre. In our continuous dialogue
with industry players the advocates for wireless doubt there is
or will be sufficient demand let alone disposable income in Zimbabwe
to justify the enormous capital outlays being witnessed in the fibre
space. To illustrate this point in the United States the average
broadband subscription costs less than half of 1 percent of per
capita income and in India, Indonesia, and Egypt (which are closer
to Zimbabwe's peer group) the cost is 6 to 16 percent of income,
and there's less than one subscription for every 100 people.
In this regard
it's interesting that ZOL has its feet planted firmly in both
the wireless and fibre camps. It will be interesting to see how
the other players in the Internet space respond to the gauntlet
that ZOL has thrown down. As for me I'm off to look for a
house in Milton Park or Belgravia.
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