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Know-how for deploying effective mobile campaigns for activism and advocacy, Green Media Toolshed, and NTEN
June 2007

Mobile phones have become a powerful emerging tool for participation in civil society. The MobileActive series of Strategy Guides examines the effectiveness of nonprofits using mobile phones to build their constituent lists, influence political causes, and raise money. In the Guides we aggregate strategies, case studies, and lessons learned to encourage the adoption of mobile phones by nonprofits.

This series of Strategy Guides is designed to equip organizations around the world with the know-how to deploy effective mobile campaigns for a variety of types of activism and advocacy.

These documents are available in downloadable PDF format.

To access these guides please visit and register.

These guides are a joint project of MobileActive, Green Media Toolshed, and NTEN, and are made possible with support from the Surdna Foundation, a leader in supporting civic engagement and the use of technology in nonprofit organizations.

About the Authors: is a global network of activists and campaigners using mobile phones for civic action and engagement.

Green Media Toolshed works to build and strengthen the communications infrastructure for the environmental movement.

NTEN is a membership organization of nonprofit professionals who put technology to use for their causes.  

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