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How
to Get Foundation Funding
Charles Dobson
Extracted from: The Troublemaker's Teaparty: A Manual for Effective
Citizen Action 2003
January 29, 2008
Robert Bothwell,
director and president of the National Committee of Responsive Philanthropy,
conducted a study of 21 foundations and 26 grassroots organizations
in the US to identify why foundation funding wasn't reaching grassroots
organizations.
He followed
the study with a series of recommendations, summarized here:
- Grassroots
groups should market themselves more effectively. They need to
use the media, tell their stories, and become publicly known for
something important. This was the number one recommendation from
foundations. Many grassroots groups ignore marketing, naively
thinking they will become known by their good works alone.
- Grassroots
organizations need to commit more resources to fundraising and
increase their fundraising savvy.
- Grassroots
groups should identify more foundation funding possibilities and
submit more proposals.
- Grassroots
organizations should contact the foundations they identify as
possible funders, do follow up telephone calls and office visits,
and generally seek to build relationships with foundation staff
and trustees who seem interested in their work.
- Grassroots
organizations should work in consortia and coalitions to amplify
their work, visibility, and attractiveness to funders.
- Grassroots
organizations with paid staff, or with mixed paid and volunteer
staff, are much more likely to obtain foundation grants than organizations
with just volunteer staff, or with no staff and a volunteer board
of directors.
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